How to Build Your Business by Telephone

This hardcover edition is in good condition with a worn dust jacket featuring edge tears. The binding remains intact, and the pages are clean with no inscriptions or markings. The book is not an ex-library copy, ensuring its authenticity and value for collectors or business enthusiasts.

"Telephone Marketing: How to Build Your Business by Telephone" by Murray Roman, published by McGraw-Hill Book Company in 1976, is a comprehensive guide on leveraging telephone communication to enhance business operations. This hardcover edition, printed in New York, explores effective marketing strategies and communication techniques essential for business growth. The book includes a foreword by Theodore Levitt and an introduction by Lester Wunderman, adding depth and authority to its content. Murray Roman, known for his expertise in communication, provides practical insights that remain relevant for businesses seeking to optimize their marketing efforts. This edition is a valuable resource for those interested in historical marketing strategies, though the dust jacket shows signs of wear, including edge tears.